2nd ASEM University-Business Forum
Destination employment
According to the third Asia-Europe Meeting of Ministers for Education (ASEMME3) in Copenhagen, May 2011, the "Ministers agreed to make the ASEM University-Business Forum (organised for the first time in Bangkok, March 2010) an annual event; the Forum should identify examples of good practice, develop ideas and make recommendations on how to improve university-business cooperation between ASEM countries.”. In this context they welcomed Germany’s offer to host the second ASEM University-Business Forum in late 2011.
The ASEM University-Business Forum is conceived as a platform for European and Asian higher education and industry representatives where recent developments in university-business cooperation in the two regions are presented and different approaches jointly discussed.
Several workshops focussed on practical issues regarding the cooperation between academia and the world of work. Key questions were tackled through the presentation of practice examples and participants were invited to look at the lessons learnt and the relevance of the methodologies for their respective institution or country.

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Thursday, 10 November 2011
Welcome addresses
- Christian Stertz, Federal Ministry of Education and Research (BMBF), Germany
- Dr. Siegbert Wuttig, ASEM Education Secretariat at the German Academic Exchange Service (DAAD)
From Bangkok to Bonn: University-business dialogue and cooperation in the ASEM region
Prof. Dr. Alexandra Angress, University of Applied Sciences Aschaffenburg, Germany
Plenary Session 1: Setting the scene
- The European approach: Agenda for new skills for new jobs
Dr. Lucie Davoine, European Commission, DG EAC
- University-industry collaboration in education: The Japanese example
Yuji Kakizawa, Ministry of Education, Culture, Sports, Science and Technology (MEXT), Technical Education Division, Japan
- Strengthening university-industry link through industry centre of excellence
Prof. Dr. Shamsuddin bin Baharin, Ministry of Higher Education Malaysia
Plenary Session 2: University-business cooperation - from theory to practice
- Bologna@Company - WIL in the framework of integrated part-time studies
Dr. Ingo Dahm, Deutsche Telekom AG, Bonn, Germany
- Work Integrated learning as a tool towards relevant higher education: The case of Thailand
Prof. Dr. Pornchai Mongkhonvanit, Siam University, Thailand (absent)
- Making graduates fit for the future
Sabrina Niederle, UnternehmerTUM GmbH, Munich, Germany
Parallel Working Groups:
1. Building partnerships for a curriculum and pedagogy for employability
- Profession-oriented higher education project (POHE)
Nguyen Tien Dzung, Ministry of Education and Training, Vietnam
- Developing professional curricula: the case of ADEIT
Antonio Aracil, ADEIT - Fundación Universidad-Empresa de Valencia, Spain
- AuditXellence – the Master Program in Auditing
Carsten Manthei, PricewaterhouseCoopers (PWC), Germany
2. Career management for a smooth start into the world of work
- From East to West: Career development and employability enhancement
Prof. Dr. Weiqiao Fan, Shanghai Normal University, China
- Career services
Edmund Zirra, University of Applied Sciences Karlsruhe, Germany
- Career education and career services at the University of Indonesia
Sandra Fikawati Purnomo, University of Indonesia, Indonesia
Plenary Session 3: Boosting employability through transparency
- Knowing learners qualifications and competences
Prof. Volker Gehmlich , University of Applied Sciences Osnabrück, Germany
- The APEC Higher Education Diploma Supplement Project
Margaret Pearce, Australian Embassy, Department of Education, Employment and Workplace Relations
Friday, 11 November 2011
Feedback from the working groups
Beate Körner, German Academic Exchange Service (DAAD)
Plenary Session 4: University-Business cooperation for regional development – the role of placements and order-oriented training
- Stakeholder needs and quality issues: The LeoNet network
Marjo van der Valk-Kuijpers, Technical University Eindhoven, The Netherlands
- University-Business cooperation for regional development: Case of Indonesia
Dr. Edwan Kardena, Universiti Teknologi Bandung, Indonesia
- Order-oriented training – A third way to promote employability among college graduates in China
Dr. Jiexin Lu, Shanghai Normal University, China
Round table discussion: Enhancing employability – What can we learn from each other?
Chaired by Susanne Burger, Education and Research Division of the Permanent Representation to the EU, Germany
- Prof. Dr. Shamsuddin bin Baharin
- Dr. Ingo Dahm
- Prof. Volker Gehmlich
Locking back – looking ahead
Prof. Dr. Alexandra Angress
